AccessoriesMobile Accessories

  1. Home
  2. ยป
  3. Mobile Accessories

About client

Unix India is a leading Indian brand offering affordable mobile accessories including chargers, power banks, cables, audio devices, wearables, and other smartphone accessories. With a strong presence across the country, the company focuses on delivering quality, innovation and value through an extensive retail and distribution network.

Project information

Engagement Type

Sales & Distribution Consulting

Client

Unix India

Duration

24 Months

Industry

Mobile Accessories

Geography

Pan-India Operations

Challenges We Address

Stagnant sales and slowing revenue growth impacted overall business performance.

High credit exposure and the absence of a formal distribution network structure.

No dedicated sales team to drive market expansion, business growth and revenue.

Lack of a structured managerial layer and effective sales governance framework.

Our Execution Framework

Unix India required a structured sales and distribution strategy to revive business growth, streamline operations and strengthen market presence. Our engagement focused on building scalable sales processes, strengthening the distribution network and creating governance mechanisms to support long-term expansion.

  • Conducted an end-to-end business assessment including industry and competitor analysis.
  • Designed and implemented a structured sales and distribution framework.
  • Recruited sales professionals and built teams across multiple levels.
  • Established governance mechanisms and performance tracking for the sales function.
  • Introduced inventory management practices, marketing initiatives and a brand ambassador program.

Discover Our Solutions